From Drop-Off to Take-Off: How to Ensure Growth on Your SaaS Platform

The key to success is engagement. You want your customers to constantly sign in, perform tasks, and follow up on reports.

To achieve this, you can set up engagement conversations that can be triggered at different places on your platform. For example, you can set up an onboarding conversation that explains what a user needs to do or encourage them to complete different tasks the next time they sign in. You can also include training videos in the conversations to make them more engaging.

Another way to incentivize your users is through rewards.

You can set up your own reward system or connect to existing rewards from the SMOC console. Every time a user completes a task or converts on an upsell campaign, they receive a reward. With SMOC, you can reward your users for their attention and engagement, making them more loyal and satisfied.

Gamification is also a great way to stimulate engagement.

For example, you can set up a reward system based on points earned by the user. They can earn VIP status, reach new platform levels, or unlock new features using their points. You can also set up ranking lists based on points, which can promote healthy competition among your users.

Finally, don't forget to reward referrals.

Your existing users can be your greatest sales team with the right incentives. Set up referral conversations to encourage your users to spread the word about your platform.

All of these strategies can be set up and managed in the SMOC console. By following these tips, you can ensure growth on your SaaS platform and keep your customers engaged and satisfied.